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3d ago thedrum Views: 40

The Indian startup system continues to be one of the most action-packed categories, even in tough times. It is a category where successes and failures exist in equal measures. Rohit Raj, co-founder of The Glitch (a WPP company that recently became a part of the VMLY&R network) makes a case for achieving the mythical sweet spot for startups by making a shift towards ‘creative capital’. -

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